In a groundbreaking move for the coworking industry, Ofis Square, India’s leading coworking and managed workspace solutions provider, has announced Bollywood star Shraddha Kapoor as its first-ever celebrity brand ambassador. This collaboration marks a pivotal moment in the flexible workspace sector, with Kapoor—India’s second most-followed personality on Instagram—joining forces to redefine how coworking spaces are marketed and perceived.
Ofis Square, known for its tagline “Future Works Here,” is the first in the industry to introduce a Bollywood celebrity to promote flexible workspaces. The partnership with Kapoor aims to elevate the coworking concept into the mainstream and inspire India’s entrepreneurs, startups, and creators.
At the event, Ofis Square’s promoter, Mrs. Saroj Mittal, expressed her excitement: “We are thrilled to welcome Shraddha Kapoor to the Ofis Square community! Her journey as an actress and influential figure embodies the innovation and creativity that define our brand. This collaboration will allow us to break traditional moulds and showcase coworking as a modern, dynamic solution for India’s evolving workforce.”
Mittal further emphasized the strategic importance of this partnership: “While celebrities have traditionally endorsed glamorous industries, we are pioneering a new era in coworking, bringing it into the spotlight with Shraddha’s support. We aim to empower India’s entrepreneurs and establish Ofis Square as a leader in this fast-growing sector.”
Shraddha Kapoor also shared her excitement about becoming the face of Ofis Square. “I’m thrilled and proud to represent one of India’s most vibrant workspaces. As an artist, I find it inspiring to see how Ofis Square creates environments that empower creators and entrepreneurs alike. I’m excited to bring my passion and energy to this brand, and together, we hope to set a new benchmark for India’s business community,” she said.
With Kapoor on board, Ofis Square is set to expand aggressively across the country, with plans to develop 10 million square feet of workspace in the coming years. This partnership symbolizes a paradigm shift in the coworking sector, reinforcing the company’s ambitious vision to revolutionize the future of work in India.
As India’s economy continues to soar, Ofis Square’s collaboration with Shraddha Kapoor promises to bring fresh energy and innovation to the flexible workspace industry, pushing the boundaries of coworking as we know it.
