In a vibrant celebration of craftsmanship and culture, actress Mouni Roy recently inaugurated two new retail outlets for Senco Gold and Diamonds in Delhi, strategically located in the bustling areas of Pitampura and Chandni Chowk. This expansion marks a significant milestone for Senco, bringing its total store count to an impressive 168 across India.
Each new outlet boasts a spacious 4,000 sq. ft. layout, designed to showcase a stunning variety of jewelry. Customers can explore contemporary pieces from the Everlite collection alongside traditional designs, including temple jewelry, Shakti, and Shagun collections, ensuring something special for every occasion.
Joita Sen, the director of Senco Gold & Diamonds, expressed her enthusiasm for the brand’s growth. She emphasized the legacy of craftsmanship that has defined Senco for 85 years, a sentiment echoed by Dhaval Raja, the Chief General Manager. Raja noted that the ongoing festive season is fueling a surge in sales, and he highlighted the special collections available to entice customers during this vibrant time of year.
Mouni Roy, beaming with excitement about her partnership with Senco, shared her appreciation for the brand’s deep connection to Bengal’s cultural heritage. She remarked on the intricate designs that resonate with her family’s traditions, especially during the cherished celebrations of Durga Puja.
To further celebrate the festive spirit, Senco launched its exclusive ‘Dhanteras Shagun’ collection, featuring attractive discounts and promotional offers. Shoppers will also have the chance to win exciting prizes, including electric vehicles and the latest iPhone 16, adding an extra layer of thrill to their shopping experience.
In addition to these festivities, Senco Gold Limited is preparing for an initial public offering (IPO) of its equity shares, with details available in their draft red herring prospectus filed with the Securities and Exchange Board of India. This move signifies not only the brand’s commitment to growth but also its readiness to embrace new opportunities in the ever-evolving retail landscape.
